5Rs Partnership Success Stories

Mr James MacDonald

Senior Vice President, Education, GEMS Education, Dubai, UAE

“Dr Stephen Holmes has been working with a number of GEMS schools over the past year on how to differentiate each of our schools not only from each other but also from competing schools.

During that time, he has brought to us at GEMS and applied unique tools that he has developed over a long period of time specifically to provide schools with platform for identity building and differentiation, most especially through the crucial areas of teaching pedagogy and curriculum. This has provided our schools with a whole new lens as to how they might effectively distinguish themselves and build authentic positioning.”

Matthew Parr

President-Japan Council of International Schools, Head of School, Nagoya International School (NIS), Japan

“Thank you Stephen for giving up your time and expertise to support our Japan Council of International Schools (JCIS) group as we pondered the importance of nurturing and communicating our own reputation while set in the context of the JCIS ‘brand’ as a whole. Certainly the conversations you facilitated helped us much better understand the strength we have in our diversity as well as the synergy that we share in representing quality educational options in Japan. I’d certainly be happy to talk about our work together to any regional association considering a similar enterprise.”

Dr Roderick Crouch

Executive Principal, Australian International School, Vietnam

“Australian International School in Ho Chi Minh City, Vietnam engaged Dr Stephen Holmes to assist us in differentiating our messaging and services between our two feeder primary schools. Stephen undertook a comprehensive review and his final report was detailed, strategic, clearly written and full of useful and practical suggestions and insights. It has been a very successful engagement.”

Amy Rolls

Marketing and Development Coordinator, John Paul College, Frankston, Australia

“I attended the Marketing that Works PD at the Catholic Leadership Centre yesterday – great day, thank you.”

Peter Steward

Principal, St Bernadette’s Primary School, Melbourne, Australia

“Stephen worked with the leadership team of St Bernadette’s to review the marketing strategy and messaging that the school was promoting into the wider community. Part of this process involved us receiving a detailed report on our current approach and advice for future direction. The leadership team and whole staff found Stephen’s advice invaluable in ensuring that we had consistent messages and effective channels of communication. I highly recommend Stephen as he provides clarity and expertise in this most important and competitive area of building the reputation of a school.”

Emma Rayson

Technologies Leader, St Therese Primary School, Torquay, Australia

“I attended your “Marketing that works!” seminar last week. Thanks again for a very insightful and fabulous session, it gave me a lot to think about and heaps of great ideas.”

Robyn Herrera

Marketing Manager, Kolbe Catholic College, Victoria, Australia

“I would like to express my appreciation for your inspiring presentation last week. Your years of research, your depth of understanding and practical knowledge made for a great workshop.”

Sally Olsen

Director of International Students, Kaipara College, New Zealand

“I attended two of your talks and thoroughly enjoyed your insight and knowledge.”

Melonie Pitkin

Head of Development, Queen Margaret College, New Zealand

“Loved everything you had to say in your keynote today!”

Linley Boniface

NZIEC

“Stephen, I thought your session was one of the highlights of NZIEC; very focused and a skillful combination of frank insights and practical, achievable advice. I heard lots of very positive comments about it from other people too.”